FranchiseVerdict
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FV-00030·STRONGExcellent86

360clean

Cleaning - Commercial & JanitorialFranchising since 2007Website
Investment
$43K – $59K
14th pct Commercial & …
Avg revenue
$272K
5th pct Commercial & …
Royalty
7.0%
31st pct Commercial & …
Units
69
59th pct Commercial & …
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $43K – $59K including a $25K franchise fee, 7.0% ongoing royalty.
  • Average unit revenue of $272K/year (median $175K).
  • Rated STRONG with a risk score of 52/100. SBA loan default rate of 0.0% across 2 loans (below the industry average).
  • No protected territory and the franchisor reserves the right to compete in your area. Clarify territorial boundaries before signing.

Item 1 · who you're contracting with

The Franchisor

Legal entity
360BRANDS, Inc.
Incorporated in
South Carolina
HQ
75 Port City Landing, Suite 110, Mount Pleasant, SC 29464
Auditor
Dean Dorton
Audited financials
Franchisor revenue
$2.7M
vs $3.1M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one 360clean unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $272,430
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restoration
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $43K–$59K
Working capital
$
FDD reports $15K–$25K

Unlevered ROIC · per unit

42%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$30K
EBITDA margin
11.0%
Total invested
$71K
Payback
28 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 360clean units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$218K

on $1.1M purchase

Total debt

$872K

SBA $0.5M + senior + seller note

Overview

About

360clean franchisees operate commercial and residential cleaning services, managing crews, scheduling clients, and delivering janitorial services. Day-to-day responsibilities include customer acquisition, crew management, quality control, and billing. The model relies on labor-intensive service delivery in a highly competitive market with low barriers to entry.

CEO
Barry Bodiford
Founded
2006
FDD year
2025
States available
18

Item 7 · what it costs

The Vitals

Total investment
$43K – $59K
All-in to open one unit
Liquid capital
$15K – $25K
Cash you must have on hand
Franchise fee
$25K
Royalty
7.0%
Percentage of Gross Sales · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$272K
Per unit, per year
Median gross sales
$175K
Item 19 type
Average and Median Gross Sales
Sample size
57 units
vs category median 32
Range (low → high)
$4K$1.6M
Cohort dispersion
Transparency
4 / 5
vs category median 4 / 5 · typical
Revenue rank5th
vs Cleaning - Commercial & Janitorial peers
Investment cost rank14th
Lower investment ranks lower (better)
Royalty rate rank31th
Lower royalty = lower percentile (better)
Unit count rank59th
vs Cleaning - Commercial & Janitorial peers
Risk score rank38th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
69
Opened
12
Last reporting year
Closed
16
Turnover rate
23.2%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
-5.5%
Net unit change last year
3-yr CAGR
+3.0%
Compounded over last 3 years
2023
69-4
Franchised units
2024
73
Franchised units
2025
67
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 21 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 21 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
2
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

52
Risk · 0-100
STRONG52 / 100

360clean shows declining unit growth and lacks critical profitability transparency, creating meaningful investment risk despite reasonable franchise fee.

Score breakdown · what drove the 52 / 100 rating

  1. 01MEDUnit count declined 5.5% YoY (69 units) suggesting system contraction and potential franchisee dissatisfaction
  2. 02MINORNo Item 19 (Average Net Income) disclosure limits transparency on actual profitability despite $272K average revenue
  3. 03MINORWide royalty range (7-14%) suggests variable performance tiers or unclear fee structure that could disadvantage underperformers
  4. 04MINORTerritory unprotected creates direct competition risk between franchisees and potential cannibalization of revenue
  5. 05MEDHigh initial investment ($43K-$58.8K) relative to disclosed average revenue without net income clarity creates payback uncertainty
  6. 06MINOR10-year term is unusually long for a service-based franchise, limiting franchisee flexibility to exit or pivot

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Metropolitan area
Protected territory
No
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
South Carolina

Item 11

Training & Operations

Classroom training
20 hrs
On-the-job training
30 hrs
POS system
Quickbooks Online
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

80 numbers

Locked
(931) 377-••••
TN
(717) 615-••••
PA
(843) 696-••••
SC

One-time purchase · CSV download · Validation questions included

FDD download

360clean · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above