Vicious Biscuit Franchise Cost, Revenue & Review 2026
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
Vicious Biscuit is a breakfast and brunch restaurant franchise built around oversized scratch-made biscuit sandwiches. Franchisees run the restaurants, managing the kitchen, table service, and staffing.
FranchiseVerdict summary · 2026
A Vicious Biscuit franchise requires a total initial investment of $799K – $1.3M, including a $40K franchise fee and an ongoing 5.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: C (Average), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2025 FDD issuance
Overview
- Investment
- $799K – $1.3M
- 31st pct Service Resta…
- Avg gross sales
- N/A
- Company-owned only
- Royalty
- 5.0%
- 7th pct Service Resta…
- Units
- 9
- 12th pct Service Resta…
- SBA charge-off
- N/A
Quick verdict · Full-Service Restaurants · color = vs category peers
Green = favorable by >10% vs Full-Service Restaurants avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $799K – $1.3M including a $40K franchise fee, 5.0% ongoing royalty.
- RETURNSItem 19 reports Company-Owned Units rather than annual gross sales, so unit revenue is not directly comparable.
- RISKVerdict C (Average), verdict score 39/100 (higher is better).
- DATAItem 19 reports Company-Owned Units rather than annual gross sales, so unit revenue is not directly comparable. Ask franchisees directly for full unit-level revenue.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Vicious Biscuit Franchising, LLC
- Parent company
- Vicious Biscuit Holding Company LLC
- Predecessor
- and Affiliates
- Prior franchisor entity
- CEO title
- Chief Executive Officer
- George McLaughlin
- Incorporated in
- South Carolina
- HQ
- 786 Johnnie Dodds Boulevard, Suite D-1, Mount Pleasant, SC 29464
- Auditor
- Bauknight Pietras & Stormer, P.A.
- Audited financials
- Franchisor revenue
- $8K
- vs $227K prior year
Independent franchisee associations
- Franchisee Advisory Board
Franchisee-led councils or alliances disclosed in Item 20. Indicates operator voice.
Affiliated brands
- that employs
Other brands the franchisor or its parent operates (Item 1).
Overview
About
- CEO
- George McLaughlin
- Headquarters
- SC
- Founded
- 2021
- FDD year
- 2025
- States available
- 2
Can you afford it, and what does the money buy?
Entry cost runs 9% below the typical full-service restaurants franchise.
Source: FDD 2025 · Items 5–7
Full Item 7 breakdown17 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $40K | $40K | |
| Development Services Feenot refundable | $5K | $5K | |
| Lease / Rent | $6K | $12K | |
| Construction (includes permits) | $375K | $655K | |
| Equipment | $178K | $280K | |
| POS and Computer System | $20K | $30K | |
| Signage | $20K | $30K | |
| Opening Advertising | $20K | $20K | |
| Inventory and Start-up Supplies | $20K | $40K | |
| Insurance | $8K | $10K | |
| Training Expensesnot refundable | $30K | $50K | |
| Business Licenses | $5K | $10K | |
| Architect and Professional Feesnot refundable | $20K | $30K | |
| Additional Funds (3 Months)not refundable | $50K | $100K | |
| Security / Utility Deposits | $3K | $5K | |
| Development Feenot refundable | $125K | $125K | |
| Officenot refundable | $0 | $5K | |
| Total initial investment | $924K | $1.4M |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $799K – $1.3M
- Top 40% of category vs category
- Liquid capital req'd
- $50K – $100K
- Top 40% of category vs category
- Franchise fee
- $40K – $40K
- Top 40% of category vs category
- Royalty
- 5.0%
- Net Sales · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 6.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $175 |
| Transfer fee | $2K |
| Renewal fee | $20K |
| Total fee load | 6.0% of rev |
What do units actually make?
Source: FDD 2025 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Vicious Biscuit did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one Vicious Biscuit unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
8%
Below the 30–60% attractive-franchise band
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
Company-owned outlets only - not franchisee performance
- Item 19 type
- Company-Owned Units
- Sample size
- 6
- vs category median 18 · small
- Range (low → high)
- $953K→$2.7M
- Cohort dispersion (min → max)
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 6 / 10
- vs category median 3 / 10 · above
Compared against 805 Full-Service Restaurants brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 6.0% — below the Full-Service Restaurants average of 7.6%.
Disclosure
Item 19 reports Company-Owned Units rather than annual gross sales, so unit revenue is not directly comparable.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Full-Service Restaurants averages
How Vicious Biscuit Compares
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 9
- Opened
- 2
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 7
- Corporate units in the system
- % franchised
- 22%
- vs corporate-owned
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
Last reporting year only, multi-year history not disclosed in this brand's FDD.
Item 20 · 10 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Litigation (Item 3)
2 case reference(s): 0 pending, 2 settled.
Largest disclosed settlement: $1
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Bauknight Pietras & Stormer, P.A.
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
Score breakdown · what drove the 39 / 100 verdict
- 01MINORNet loss -$126,528, thin net worth $96,740
- 02MINORFinancial distress flag
- 03HIGH1 immaterial/unrelated litigation matter
- 04MINOROnly 2 franchised units of 9
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 6.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Radius/Circle |
| Protected territory | Yes |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | No |
| Jury trial waiver | Yes |
| Governing law | South Carolina |
| Litigation count | 1 |
View Item 3 litigation summary
2 case reference(s): 0 pending, 2 settled.
Items 10, 11
Training & Operations
- Classroom training
- 39 hrs
- On-the-job training
- 188 hrs
- Training location
- On-site and corporate
- POS system
- TOAST
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: TOAST
Item 20 · call current owners
Franchisee Contacts
19 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Vicious Biscuit · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Vicious Biscuit franchise?
The total investment to open a Vicious Biscuit franchise ranges from $799K – $1.3M, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Vicious Biscuit franchise owners earn?
Vicious Biscuit does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the Vicious Biscuit FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Vicious Biscuit FDD and qualifies whose outlets they describe.
What is Vicious Biscuit's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Vicious Biscuit (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Vicious Biscuit franchise locations are there?
As of their most recent FDD filing, Vicious Biscuit has 9 total units in the United States, including 2 franchised units and 7 company-owned units. 2 new units were opened in the latest reporting year.
Is Vicious Biscuit a good franchise to buy?
FranchiseVerdict rates Vicious Biscuit as a C-grade franchise with a verdict score of 39 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.