Green + The Grain
Formerly known as Green and the Grain
Bottom line
- Total investment $352K – $1.3M including a $50K franchise fee, 6.0% ongoing royalty.
- Average unit revenue of $1.2M/year. Estimated payback in 3.9 years.
- Rated MODERATE with a risk score of 65/100.
- Emerging franchise — only 2 years of franchising with 6 units. Early-stage systems carry higher risk but may offer better territory availability.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one GREEN + THE GRAIN unit return on the cash you put in?
Unlevered ROIC · per unit
18%
Below typical band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 GREEN + THE GRAIN units return on equity?
Equity IRR · 5-yr
49.9%
7.57× MOIC
Year-1 DSCR
1.88×
EBITDA ÷ debt service
Equity required
$1.7M
on $8.3M purchase
Total debt
$6.7M
SBA $4.2M + senior + seller note
Overview
About
GREEN + THE GRAIN appears to be a health-focused restaurant or fast-casual concept emphasizing sustainable/organic ingredients. Franchisees operate daily food service, manage inventory of fresh/grain-based products, handle staffing, and maintain brand standards across a protected territory.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 16 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Early-stage franchise with minimal unit count, undisclosed growth, franchisor going concern issues, and unsubstantiated financial claims creates significant execution and sustainability risk.
Score breakdown · what drove the 65 / 100 rating
- 01MINOROnly 6 units in system with unknown growth trajectory suggests early-stage or stalled expansion
- 02HIGHGoing Concern = False indicates franchisor financial viability concerns or accounting irregularities
- 03MINORWide investment range ($352K-$1.3M) suggests inconsistent unit economics or unclear cost structure
- 04MINORNo Item 19 (financial performance representation) limits ability to validate $212K average net income claim
- 05MINOR18% net margin appears optimistic for QSR/restaurant concept without audited substantiation
- 06MINOR6% royalty on $1.19M average revenue = $71K annual fee creates thin margin for underperforming units
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
24 numbers
One-time purchase · CSV download · Validation questions included
FDD download
GREEN + THE GRAIN · FDD (2025) PDF