Assett Commercial Services Franchise Cost, Revenue & Review 2026
Formerly known as Asset Commercial Services
- Investment
- $73K – $116K
- Disclosed sales
- partial, no system average
- SBA charge-off
- Not SBA-matched
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
Assett Commercial Services is a commercial cleaning franchise providing janitorial services to businesses and facilities. Franchisees run the operations, building recurring cleaning contracts and managing crews and accounts.
FranchiseVerdict summary · 2026
A Assett Commercial Services franchise requires a total initial investment of $73K – $116K, including a $50K franchise fee and an ongoing 7.0% royalty[2]. The 2025 FDD on file does not yield a unit-revenue figure we can publish. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: medium - issued 12 to 24 months ago; a newer filing is likely on file
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored5 of 5 headline figures on this page cite a page of the filing.
Overview
- Investment
- $73K – $116K
- 21st pct Cleaning & Ma…
- Avg gross sales
- N/A
- Company-owned onlyn=1
- Royalty
- 7.0%
- 38th pct Cleaning & Ma…
- Units
- 12
- 22nd pct Cleaning & Ma…
- SBA charge-off
- N/A
Quick verdict · Cleaning & Maintenance · color = vs category peers
Green = favorable by >10% vs Cleaning & Maintenance median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $73K – $116K including a $50K franchise fee, 7.0% ongoing royalty.
- RETURNSItem 19 reflects a single affiliate-owned outlet in Asheville, NC for years 2019-2024 (unaudited). Annual gross revenue: 2019 $152,605.90; 2020 $568,677.05; 2021 $494,016.41; 2022 $790,201.15; 2023 $1,053,802.47; 2024 $1,530,901.64. No franchisee operated a full year during the period.
- RISKVerdict B (Above average), verdict score 58/100 (higher is better).
- GROWTHPositive: net +1 franchised outlets in the latest year (1 opened, 0 closed) (Item 20).
- DATAItem 19 reports outlet revenue, but not in a form that yields a per-outlet average we can compare across brands. Ask franchisees directly for full unit-level revenue.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Assett Franchise, LLC
- Parent company
- Assett Holdings, LLC
- FDD Item 1, page 6 of the 2025 FDD
- Predecessor
- Reliable Facility Group Franchise, LLC
- Prior franchisor entity
- CEO title
- Founder/CEO
- Matt Pencarinha
- Incorporated in
- NC
- HQ
- 1214 Hendersonville Road, Asheville, North Carolina 28803
Affiliated brands
- Assett IP
Other brands the franchisor or its parent operates (Item 1).
Overview
About
- CEO
- Matt Pencarinha
- Headquarters
- NC
- Founded
- 2021
- FDD year
- 2025
- States available
- 8
Can you afford it, and what does the money buy?
Entry cost runs 44% below the typical cleaning & maintenance franchise.
Source: FDD 2025 · Items 5–7
Full Item 7 breakdown12 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $50K | $50K | |
| Construction, Leasehold Improvements | $0 | $1K | |
| Vehicle | $0 | $2K | |
| Office Equipment | $200 | $2K | |
| Startup Package (including equipment) | $4K | $4K | |
| Rent, Utility & Security Deposits | $0 | $3K | |
| Rent (3 months) | $0 | $9K | |
| Insurance (1 year) | $600 | $3K | |
| Training Expenses | $0 | $4K | |
| Grand Opening Advertising (3 months) | $8K | $15K | |
| Professional Fees | $400 | $3K | |
| Additional funds - 3 Months | $10K | $20K | |
| Total initial investment | $73K | $116K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $73K – $116K
- Top 40% of category vs category
- Liquid capital req'd
- $10K – $20K
- Top 40% of category vs category
- Franchise fee
- $50K – $50K
- Middle of category vs category
- Royalty
- 7.0%
- Tiered by sales volume · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 9.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.0% of gross sales |
| Marketing / ad fund | 2.0% |
| Technology fee | $100 |
| Transfer fee | $50 |
| Renewal fee | $2K |
| Inventory (initial) | $4K – $4K |
| Total fee load | 9.0% of rev |
What do units actually make?
Source: FDD 2025 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
No Item 19 revenue figure for Assett Commercial Services is on file. The return models need a revenue figure to start from, and the operating costs that turn gross sales into a profit are in no FDD. Enter your own and the calculator runs on your assumptions — nothing here is modelled until you do.
Returns model · single-unit ROIC
What would one Assett Commercial Services unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for annual revenue, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
Item 19 reflects a single affiliate-owned outlet in Asheville, NC for years 2019-2024 (unaudited). Annual gross revenue: 2019 $152,605.90; 2020 $568,677.05; 2021 $494,016.41; 2022 $790,201.15; 2023 $1,053,802.47; 2024 $1,530,901.64. No franchisee operated a full year during the period.
Company-owned outlets only - not franchisee performance
Based on a single reporting unit - not a system average
- Item 19 type
- gross revenue
- Sample size
- 1
- vs category median 32 · small
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 3 / 10
- vs category median 4 / 10 · below
Compared against 191 Cleaning & Maintenance brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 9.0% (near the Cleaning & Maintenance median).
Disclosure
Item 19 reports outlet revenue, but not in a form that yields a per-outlet average we can compare across brands.
Operator retention
System expanding at 266.7% CAGR over 3 years across 12 units — operators are staying and new ones are joining.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Cleaning & Maintenance medians
How Assett Commercial Services Compares
Category median of published Cleaning & Maintenance brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 12
- Opened
- 1
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- N/A
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 92%
- vs corporate-owned
- Net growth (3-yr)
- Outlier (see FDD)
- Likely small-sample artifact
- 3-yr CAGR
- Outlier (see FDD)
- Likely small-sample artifact
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 0
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 0
- 0.00 per open outlet · Item 20 Table 5
- Projected new
- 20
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 8 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
8
states with franchisees (per FDD Item 12)
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation required to be disclosed.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: No
- Must buy proprietary products: No
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 58 / 100 verdict
- 01MINORNo net income disclosure (Item 19) prevents ROI validation despite $1.53M avg revenue claim
- 02MEDSmall unit count (12 locations) with modest 10% YoY growth suggests limited system traction and scalability risk
- 03MINORWide initial investment range ($72.7K-$116K) with 7%-3% tiered royalties lacks transparency on profitability drivers
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 9.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Protected territory |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 75,000 |
| Online sales rightsℹ | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 5 days |
| Curable defaultsℹ | 1 |
| Mandatory arbitration | Yes |
| Arbitration location | North Carolina |
| Jury trial waiver | No |
| Governing law | NC |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed.
Items 10, 11
Training & Operations
- Classroom training
- 32 hrs
- On-the-job training
- 8 hrs
- Training location
- Asheville, North Carolina (headquarters) or virtual
- Ongoing training
- Required
- Time to open
- 1 mo
- From signing to launch
- Site selection
- Franchisor approves territory; franchisee selects office location subject to franchisor approval
- Franchisor financing
- Not offered
- Item 10
- POS system
- janitorial management software
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: janitorial management software
Item 20 · call current owners
Franchisee Contacts
1 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Assett Commercial Services franchise?
The total investment to open a Assett Commercial Services franchise ranges from $73K – $116K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Assett Commercial Services franchise owners earn?
Item 19 of the Assett Commercial Services FDD discloses figures for part of the system but no single average across all outlets. These are gross sales figures, not profit; the Revenue section shows what the filing reports and on what basis. Item 20 of the FDD lists current and former franchisees; asking them directly is the standard way to fill this gap.
Who owns Assett Commercial Services?
Assett Commercial Services is franchised by Assett Franchise, LLC. Its parent company is Assett Holdings, LLC. Source: FDD Item 1, 2025 filing.
What is Item 19 in the Assett Commercial Services FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Assett Commercial Services FDD and qualifies whose outlets they describe.
What is Assett Commercial Services's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Assett Commercial Services (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Assett Commercial Services franchise locations are there?
As of their most recent FDD filing, Assett Commercial Services has 12 total units in the United States, including 11 franchised units and 1 company-owned units. 1 new units were opened in the latest reporting year.
Is Assett Commercial Services a good franchise to buy?
FranchiseVerdict rates Assett Commercial Services as a B-grade franchise with a verdict score of 58 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.